Most of the iGaming industry considers Playtech as one of the best providers of online casino games. The company provides software for online casinos, online bingo games, mobile games, online sports betting, live dealer games, online poker rooms, and online fixed-odds arcade games. Playtech uses omnichannel software to motivate players to keep playing. You can also play lottery games, keno, and bingo at Playtech.
Playtech was founded by Teddy Sagi in 1999 and it has steadily become one of the best casino software providers in the world. It operates worldwide and is the proud owner of 170 global licenses in 30 regulated jurisdictions. The company is publicly traded on the London Stock Exchange and has branches in 24 countries around the world, where 6,400 employees work.
In 2017, the company purchased BetBuddy, an analytics platform that uses gambling behaviour patterns captured by sophisticated machine learning systems to identify and work with high-risk players to prevent problems.
Playtech is mainly popular due to its corporate acquisitions. Instead of starting from scratch with new ideas, Playtech simply partnered with smaller casino game companies that had their own collections of games. All of these acquisitions have increased the number and type of casino games that Playtech offers. In addition, because they come from different companies, they are not always alike. Therefore, Playtech has a wide range of games with many unique points and variants.
The company’s multi-device access to games and account information through its Omni-channel solutions is the centrepiece of its marketing approach. Players can access Playtech casino games online from their computers or mobile devices. They can then log in using the same credentials and pick up the games where they left off. Promoting responsible gaming is the most significant component of Playtech’s corporate strategy. They have multiple initiatives in place to assist their clients and customers in this regard. Their responsible gaming initiatives prevent gambling from becoming a source of criminal activity. They also ensure that gambling is fair and protect young and vulnerable people from the harms of gambling.
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Thanks to many acquisitions, the Playtech gaming collection now includes almost all types of casino games that are available online. They have almost all of the games available from pokies and table games to bingo and virtual sports. Their games cover every topic imaginable, including fruit games, gems, sports, and methodology.
Playtech’s sports betting division includes both retail and digital sports betting options. There are more than 60,000 Playtech retail sports betting terminals worldwide. They have 120 sports betting partners in 24 different regions.